Tag Archive for ‘economy’ 
What helps businesses and their marketing campaigns succeed? Creativity.
Art & Copy: A film about creative advertising When Reza out of our California office suggested I watch the movie Art & Copy I was intrigued but not too sure what to expect. The film, through fantastic interviews, superb narration and clever editing, shows you the importance of creativity in advertising and the love advertising [...]
Hollywood Turns to Marketing Buffs for Help!
When the economy hits Hollywood, Hollywood hits back! A look at the recent shift in Hollywood to put marketing execs in control. All of us have had to work hard these past few years to bear the weight of this economic corpse wrapped around our necks. Even companies that have been at the top of [...]
Four Ways to Make Your Company Stand Out in the Mind of the Customer
Four ways to make your business more memorable and create better customer relations If you just started a business and find you know less than you thought you did about small business marketing heed this advice: when your customers trust you it directly turns into increased profit! Once you have a good reputation your customers [...]
Great Advertising Ideas to Make Your Own Ads Better!
Great Advertising Ideas to Make Your Own Ads Better: Create Promotions to Create Better Ads Companies want to create good advertising but they tend to forget it is necessary to have something good to advertise to get peoples attention. I’ve seen many ads that are just the name or logo of some company and a [...]
Should I Advertise in a Recession? *PART ONE*
Should I Advertise in a Recession? (A time to gain market share!) *PART ONE* Did you know that you could set your business up to gain market share when the economy is bad? All you have to do is focus your marketing efforts to gain the clients your competitors are no longer fighting for. The [...]
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